Lady Gaga is a worldwide-known singer. She is one of these stars who are not scared of trying something completely new and very extravagant. We remember how she shook the media with her meat dress or labour imitation, while singing “Born This Way”. Gaga’s hair bows became her symbol, just like the phrase “monsters”, which she uses to call her fans. But she is not the first star who shocked to gain more publicity — remember Madonna? These ladies know how to play media game’s and lately Gaga has proven that she is also effective in using internet and the social media.